Outreach is a skill. The Academy is where you build it.

The best outreach isn't just about using the right features. It’s about knowing how to use the one you already have and the strategy behind them.

That’s where the Expandi Academy comes in.

It's a free strategy library covering the whole craft of LinkedIn outreach with practical guides designed to help you get more from Expandi.

Whether you're launching your first campaign or optimizing an established outbound process, you'll find actionable advice based on proven LinkedIn outreach best practices.

What you'll learn

🛡️ Account safety

Keep your account healthy as you scale: dedicated proxies, active hours, gradual warm-up, your SSI score, and what really drives LinkedIn limits.

🎯 Lead lists and targeting

Build higher-quality audience lead lists using Sales Navigator, engagement signals, groups, events, and ICP filtering to reach prospects who are more likely to convert.

✍️ Personalization

Go past first-name tokens: dynamic placeholders, connection templates that get accepted, AI Hyper personalized messages, and personalized images and video.

🚀 Campaigns

Learn how to structure campaigns, optimize follow-ups, improve speed to lead, and use campaign analytics to improve results.

👥 Teams and agencies

Organize companies and workspaces, manage conversations in Global Inbox, invite accounts without sharing passwords, run Shared Campaigns, and share lead lists to cut Sales Navigator costs.

And much more.

Start wherever you are

If you're new to Expandi, begin with our Expandi 101 and 102 dedicated courses to build a solid foundation.

Already running campaigns? Jump straight into the topics that matter most to you —whether that's improving targeting, increasing personalization, or scaling your outreach operation.

The Help Center tells you how to set things up. The Academy teaches you what to do and why it works, so you can read a new situation and adapt.

You already have the features. Now learn the plays that make them work.