Hi First name,
We’re excited to introduce a new feature that allows you to create a unique headline for social media posts, separate from your article’s main headline!
When sharing an article on social media via the editor, the headline from your article is automatically used as the social media post's headline.
With this update, you can now customize the headline specifically for social media (the OG:title).
This means you can craft more engaging, attention-grabbing headlines for your social media posts while keeping your main headline intact.
The customized Social Media Headline will be used across all platforms where you share the article.
Boost Google Discover traffic
Research indicates that Google Discover increasingly picking the OG:title when displaying articles, so using this option can also potentially be used to get more traffic from Google Discover.
🚩 Please note that this feature is only available if you use the social media sharing option in the editor, which is a paid feature in the lower-tier plans.