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A New Era of Usability Testing at Optimal: One Study, Multiple Methods, Better Insights

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Shared by Optimal • June 04, 2026

Optimal's new mixed-methods research tool brings prototype testing, live site testing, and surveys into a single, end-to-end study workflow. Research can now mirror how products evolve, from early concept to shipped experience.

Test multiple prototypes side by side, compare different live URLs, or mix prototype and live site tasks together all in one workflow.

With the new Optimal Usability Testing tool, you'll get a study overview with key themes, pain points, and sentiment analysis combining insights across all your study methods along with detailed results per study method with task analysis and recordings, transcripts, key quotes, and automatically generated video clips with citations.

🎙️ Join us for a live training on June 24th 1 PM PDT to see it in action and find out what’s next for usability testing, AI, and qualitative insights at Optimal.