Product updates and latest releases
New feature
Interviews

Seamlessly integrate Optimal Interviews with Zoom

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Shared by Optimal • April 15, 2026

Connect Optimal Interviews with your Zoom account to automatically generate and attach meeting links to sessions scheduled with the Optimal scheduler.

These links are automatically included in booking confirmations and session reminders, saving you time and reducing the risk of errors.

Streamline your scheduling process and ensure participants always have the right link.

Get started under Schedule > Details > Link.

You can now directly integrate with Zoom, Google Meet, and Microsoft Teams.

New feature
Interviews

Get targeted, organized insights with custom topics in Optimal Interviews

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Shared by Optimal • April 09, 2026

Create custom topics and add context so AI can automatically surface insights aligned to your areas of interest.

As you add more recordings, new, relevant insights will be automatically added to your custom topics. Start by adding a new topic under Insights in Optimal Interviews.

Under Chats, you'll also be able to pin and save new insights to your custom topics.

New feature
Interviews

🌍 Unlock global insights with multi-language support for Optimal Interviews

Optimal avatar
Shared by Optimal • March 31, 2026

You can now upload user interviews to Optimal Interviews in the following languages to make it easier to gather and review insights across regions and global audiences!

  • Arabic
  • Cantonese
  • English (US)
  • French
  • German
  • Hindi
  • Indonesian
  • Italian
  • Japanese
  • Korean
  • Mandarin Chinese
  • Portuguese (Brazil)
  • Spanish (Spain)
  • Spanish (US & Latin America)

These language(s) will be automatically detected and used to automatically generate transcripts and citation quotes in the original language.

AI Chat is also ready to assist you in any of these languages. Just start a chat, and it will respond in the same language.

Please note that the insights will remain consistent in English. PII redaction is currently supported in English and Spanish (US & Latin America).

How to get started: Head to the Language section under Details and select the language(s) spoken in your interview. You can choose multiple languages spoken in a recording as needed.

Want to see another language supported? We’re continuing to expand language support. Please submit your request via our feature request and feedback form.

New feature
Interviews

Seamlessly integrate Optimal Interviews with Google Meet and Microsoft Teams

Optimal avatar
Shared by Optimal • March 30, 2026

Connect Optimal Interviews with your Google Meet or Microsoft Teams account to automatically generate and attach meeting links to sessions scheduled with the Optimal scheduler.

These links are automatically included in booking confirmations and session reminders, saving you time and reducing the risk of errors.

Streamline your scheduling process and ensure participants always have the right link.

Get started under Schedule > Details > Link.

➡️ On the roadmap
Video conferencing integration with Zoom is coming soon.

We’ll also be adding calendar integrations so you can connect directly with your Google and Microsoft calendars and automatically sync schedules and availability.

New feature
Interviews

Added controls for sharing host contact details with Optimal Interviews

Optimal avatar
Shared by Optimal • March 29, 2026

When scheduling sessions with the Optimal Interviews Scheduler, you can now choose whether to share the host’s email with participants.

Simply opt in to include the host’s email in booking confirmation and session reminder emails, making it easy for participants to get in touch if needed.

By default, no contact details are shared so you stay in control of privacy and can decide what works best for each study.

New feature
Interviews

Save time with automatic interview recordings and uploads

Optimal avatar
Shared by Optimal • March 25, 2026

You now have the option to automatically record and upload interviews from sessions scheduled through Optimal. When selected, the Optimal Recorder will join your meetings and help to record, transcribe, and upload your interviews to be included in automatic insights, summary, and highlight reels.

The Optimal Recorder works with Zoom, Google Meet, and Microsoft Teams.

To turn automatic recording on, go to the Details section of your scheduler editor.

If you do not yet have access, please reach out to your admin to enable under Workspace Settings > Features.

➡️ On the roadmap
We’ll be adding video conferencing and calendar integrations so you can connect directly with your existing tools, automatically sync schedules, and add meeting links to reduce manual setup.

New feature
Live site testing

Capture richer insights for live site tests on mobile and tablet devices

Optimal avatar
Shared by Optimal • March 16, 2026

You can now capture screen recordings for live site tests along with prototype tests accessed on mobile devices and tablets!

How it works:

  1. Participants accessing a study on a mobile device or tablet are automatically detected
  2. They’re guided to download the Optimal Participant App on the Google Play or Apple Store.
  3. No logins required. It's quick and easy for testers to access your study.
  4. No additional setup is needed for study creators.

What’s next: Mobile support for password-protected Figma prototypes is in development 🚀

Interviews
New feature

Simplify your workflow with the Interviews Scheduler

Optimal avatar
Shared by Optimal • January 29, 2026

The new Interviews Scheduler lets you to set up your availability and invite participants to book in sessions directly to save you time and streamline your workflow.

With the scheduler, you can:

  • Invite participants via a link or invite via email.
  • View upcoming and completed sessions in one place.
  • Let participants reschedule. No back-and-forth emails.
  • Add collaborators and automatically notify everyone of changes.
  • Set session limits & calendar buffers.
  • Automate email invites, reminders, confirmations, and thank you messages.

⭐ We’ve also updated the Interviews workflow and refreshed the design and navigation as part of this release.

When you create a new Interviews study, you'll be directed to the Setup tab. There, you can proceed to upload videos via the Privacy tab or click on the Recordings section under Results to get started.

You can now find Insights, Chat, and Recordings under the Results section.

💬 Interviews not available on your current Optimal plan? Please get in touch with your customer success manager or support to learn more.

New feature
Prototype testing

Capture richer insights for prototype tests on mobile and tablet devices

Optimal avatar
Shared by Optimal • January 27, 2026

You can now capture screen recordings for prototype tests accessed on mobile devices and tablets!

How it works:

  1. Participants accessing a study on a mobile device or tablet are automatically detected
  2. They’re guided to download the Optimal Participant App on the Google Play or Apple Store.
  3. No logins required. It's quick and easy for testers to access your study.
  4. No additional setup is needed for study creators.

What’s next: Mobile support for password-protected Figma prototypes and Live Site Testing (screen/audio/video recording) are coming soon 🚀

New

A Breakthrough Year for Optimal: Reflecting on 2025

Optimal avatar
Shared by Optimal • December 22, 2025

2025 was a year of growth, impact, and innovation!

We’ve supported teams in 45+ countries and nearly 400 cities. Over 1.2M participants completed studies on Optimal this year, helping shape better products and experiences.

We connected our community through 40+ industry events, webinars, and leadership breakfasts, sharing ideas, exploring UX, and pushing the future of research.

With a refreshed platform, the launch of new tools, and AI-powered capabilities, research at Optimal is now faster, easier, and more powerful than ever.

Thank you to everyone who made this year possible.

Onwards and upwards – and happy holidays!