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Live site testing

A clearer way for participants to start live site tasks

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Shared by Optimal • September 25, 2026

Based on user feedback, we’ve made a small update to live site tests to help provide a more intuitive experience for participants.

Previously, the initial task call to action was to Open task in new tab. We heard that participants weren’t always sure whether this action started the task or simply opened it.

We’ve updated the call to action to Start Task to make the next step clearer. When participants select Start Task, the task officially begins and opens in a new tab to helping set clear expectations and keep the experience moving smoothly.

You’ll find this update across Live Site Testing and the Live Site Testing sections of Optimal’s Usability Testing tool.