⭐ Attio contact sync, Wix forms upgrade, and more...

🗂️ What's new:

• Attio added as an app
• Wix forms upgraded

⭐ Attio contact sync

You can now sync contacts bi-directionally between Attio and your marketing tools — including Mailchimp, ActiveCampaign, Klaviyo, and more.

Contacts added on either platform automatically sync over, and are kept in sync together with field updates.

Currently, data syncs every 2 hours. Coming soon:

• Webhook-based syncing for faster updates
• Engagement sync from marketing tools to Attio
• Organization field support

🪝 Example use case Your marketing team adds a batch of webinar attendees to Mailchimp. Those contacts automatically appear in Attio with their field data intact — so your sales team can start working the leads without waiting for a CSV import or manual entry.

To get started, create a new connection.

📝 Wix forms upgrade

Wix form syncing has been upgraded to support new-generation Wix forms. Previously, only older forms were supported.

Now, your new Wix forms and their fields show up automatically in the dropdown, ready to map and sync.

Existing Wix users will need to reauthenticate and select the new forms.

🪝 Example use case You launch a new landing page on Wix with a "Book a Demo" form. The form and its fields are instantly available in Outfunnel for mapping — no test submission required. Every lead that fills it out flows straight into your CRM with the right fields populated.

Happy syncing, Outfunnel