🗂️ What’s new:

• GetResponse bi-directional contact sync
• Monday.com contact sync is now bi-directional
• App is more mobile friendly

🔄 GetResponse bi-directional contact sync

You can now sync contacts bi-directionally between GetResponse and your CRM or other marketing tools — including Pipedrive, Salesforce, Mailchimp, and more. This means contacts added on either platform automatically sync over, and are kept in sync together with field updates.

🪝 Example use case

A sales rep marks a contact as "Qualified" in Pipedrive. That status update syncs to GetResponse, automatically moving the contact into the right email segment — so they start receiving the right nurture sequence without any manual work.

To get started, create a new connection.

✅ Monday.com contact sync is now bi-directional

Monday.com contact sync has been upgraded to full bi-directional sync so updates flow both ways.

🪝 Example use case
Your sales team marks a deal as won in Pipedrive. That update syncs to Monday.com so your project team can pick up and deliver the sale.

➕ More

• Better mobile experience — the app is more mobile-friendly now. A few pages are still in progress.
• Clearer instructions for Facebook and LinkedIn form syncs — it's now easier to test your setup by syncing sample form fills to make sure everything is working before going live.
• Easier navigation — you can now check the status page directly from the connection edit view, without having to navigate away.

🗂️ What’s new:

• Monday.com added as a sync source
• Salesforce lead sync is now live
• Faster and safer Google Sheets syncing
• Deal creation from form submissions (Pipedrive)
• And more...

📅 Monday.com as a sync source

You can now sync contacts from Monday.com to your marketing tools or CRM — expanding Outfunnel beyond traditional CRM-first workflows.

Coming soon:

• Sync data back to Monday
• Filter support

🔄 Salesforce lead sync

You can now sync Salesforce Leads just as easily as Contacts, giving full coverage for person based objects in Salesforce.

Coming soon:

• Sync leads/contacts to Salesforce

📊 Major Google Sheets improvements

Google Sheets syncing is now faster, safer, and more flexible:

• Instant updates to Google Sheets to platforms that support webhooks
• We now update only the relevant row instead of replacing the entire sheet. This makes the sync more efficient and ensure that your existing data in other rows and columns is preserved
• Support for more than 26 fields (columns)
• Various bug and edge case fixes

➕ More

• More Gravity Forms fields available for mapping (e.g. reCaptcha score, IP address, form URL, and more)
• Web tracking report downloads now support selecting a date range
• Deal creation from form submissions is now live (Pipedrive only, limited fields for now but more coming soon)
• Search Klaviyo events on the engagement sync page — especially useful with many events
• Various UI improvements for better consistency, mobile experience, clearer error messages, and easier navigation

We are bringing you the last update of the year.

🗂️ What’s new:

• Salesforce contact sync
• New lead scoring operators
• UI improvements on web tracking page, connections page and navigation bar

Let's dive in.

🔗 Salesforce contact sync

You can now sync Salesforce contacts — including contact fields — to other tools such as Google Sheets, Mailchimp, Klaviyo, and more.

• Currently supports the Contacts object
• Leads and additional fields coming soon

✅ New lead scoring operators

You can now use operators in lead scoring rules, giving you far more control over how scores are calculated. Supported operators by field type:

• Number: equals, higher than, lower than, is empty, is not empty
• Single / multiple option: is, is not, contains any of, is empty, is not empty
• Text: is, is not, contains, doesn’t contain, is empty, is not empty

This makes lead scoring more precise and easier to tailor to your sales criteria.

⚡ UI improvements

• We’ve introduced a new expandable / minimizable navigation bar, making it easier to focus on what matters while keeping key sections within reach.
• Managing connections is now faster and more intuitive with a new list view and ability to search, sort, and filter connections.
• The Web Tracking page is now much more powerful with search, sort, and filter capabilities + we've added more columns to the view so you can surface custom trackers and other critical web visit data.

With love,
The Outfunnel gang

🗂️ What’s new:

• Airtable added as a source for contact syncs
• Sync anything with anything (almost)
• Connections can now be duplicated and named
• New Facebook fields available for mapping

Let's dive in.

🔗 Airtable as a source

Airtable is now available as a source app. This means that if you import or add new leads or contacts to Airtable then you can easily sync these to your marketing tool or CRM.

We're also working on making Airtable available as a destination for a true bi-directional sync.

✅ Sync anything with anything (almost)

Previously Outfunnel only allowed creating syncs between CRMs x Marketing tools but this was an unnecessary constraint.

It's now possible to create CRM x CRM and Marketing tool x Marketing tool syncs giving you more freedom to set up syncs.

⚡ Connection management

• It's now possible to duplicate connections to save time when setting up similar syncs.
• You can now name connections for easier identification which is especially useful when managing multiple syncs with the same apps.

📊 New Facebook fields

You can now map the following fields from Facebook so it's easier to find the right leads and measure which ads or campaigns started deals:

• Ad id / name
• Ad set id / name
• Campaign id / name
• Form id / name
• Page id / name
• Submit time

With love,
The Outfunnel gang

Updates:

• Contact sync Actions
• Download web tracking data as .csv
• Salesforce: Lead/Contact creation and lead scoring
• Multiple quality of live improvements

🔄 Contact sync Actions

Currently, contact sync creates contacts, updates contact fields and assigns subscription status.

This works great but it's not as flexible as we'd want it to be. For example, it's not possible to add custom, hard-coded data that isn't available in the source app.

With this update you can now add custom data with the contact sync Actions. It's a simple but powerful way to extend what your syncs can do. For example you can now:

• Apply a Mailchimp tag indicating that the contact is part of a specific sync
• Change the marketing status of contacts in HubSpot when they get synced

This is a fundamental piece of the sync experience that we will be building on top of in the near future.

📊 Download web tracking reports

You can now download visit and page view reports as .csv files from the Web Tracking page — ideal for deeper analysis or sharing with your team.

🧩 Salesforce improvements

Two major updates:

• Choose whether new form fills, engagement events, or web visits create a Lead or a Contact
• Salesforce is now fully supported for lead scoring

🛠️ Quality-of-life updates

• Connections can now be paused
• Account email can now be updated on the Profile page
• Billing email can now be added on the Profile page
• We’ve optimized our syncing engine and cut 70% of API requests, paving the way for significantly faster and more reliable contact syncs in the near future.

With love,

The Outfunnel gang

We've been hard at work the last few months making Outfunnel better for you.

Updates:

• Instant syncs for Pipedrive deal and organization fields
• Field mapping improvements
• Many performance optimizations

🚀 Instant sync for Pipedrive deal and organization fields

• Pipedrive organization field updates now sync instantly (previously every 24 hours)
• Pipedrive deal field updates now sync instantly (previously every 24 hours)

No more waiting around for your updates to reach connected apps. For example, when a deal stage changes in Pipedrive, you can now trigger a marketing automation instantly — like sending a follow-up email or updating a segment in your marketing tool right away.

💡 Field mapping improvements

• HubSpot company owner name, first name, last name, and email are now available in field mappings.
• The field mapping dropdown is now bigger and shows the entity and field type
• Elementor select fields can now be mapped to Copper dropdowns (and other single-select fields).
• New Klaviyo fields added: ID, Address, and Predictive analytics.

⚙️ Reliability & performance

• We’ve done many optimisations to use fewer Pipedrive tokens, reducing the likelihood of hitting daily limits.
• Architecture optimizations across the board for a faster, more reliable sync experience.

With love,

The Outfunnel gang

One of your top feature requests is here: you can now sync Pipedrive deal fields to your marketing apps! 🎉

Outfunnel applies a smart "waterfall logic" to pick the most relevant deal for each contact:

• First, it looks for the latest open deal
• If none are found, it uses the latest won deal
• If none are found, it uses the latest lost deal
• Deleted deals are ignored

Data updates once every 24 hours (instant sync is coming) and it's available for all users on the Professional plan.

🪝 How you could use it
You could sync the deal stage or status from Pipedrive to your marketing app to send targeted campaigns — like re-engagement emails for lost deals or tailored content for contacts in the "Proposal Sent" stage.

✅ Coming soon

• Updating deal fields instead of just using it as a data source
• Instant updates
• Compatibility with HubSpot and Copper

Have feedback? Just reach out — we'd love to hear from you!

Other updates

• Mailchimp: it's now possible to sync All Mailchimp contacts instead of just the subscribed or segmented contacts
• Mailerlite: it's now possible to set up a 2-way contact sync with Mailerlite
• Notifications: we now send a notification email when an app gets disconnected
• Architecture: we've been hard at work making the architecture more lean and reliable.
• UX: small fixes to connections card and connection creation screen to make the user experience more pleasant

With love,

The Outfunnel gang

🛍️ Big news! Outfunnel now supports syncing all Klaviyo events to your CRM — not just email opens and clicks.

✅ This means you can now track meaningful lead engagement signals from Shopify, WooCommerce, BigCommerce like:

• “Viewed product”
• “Added product to cart”
• “Started checkout”
• …and more.

✅ Works with Pipedrive, HubSpot, Salesforce, and Copper
✅ Makes it easy for your sales team to track and follow up with high-value leads

How to use it

If a lead browses your store or adds something to their cart but doesn’t hit “buy,” your sales team can follow up with context — and perfect timing.

This is a big win for companies that sell in two ways at once — through a sales team and an online store.

• Traditional B2B sales with a sales team
• B2B ecommerce via platforms like Shopify or WooCommerce

PS: Anything we are missing that you cannot do yet with Outfunnel? Let us know here:

Other updates

• Brevo: It's now possible to sync events from Brevo segments.

With love,

The Outfunnel gang

🚀 You can now sync contacts 2-way between Copper and marketing tools

While previously it was possible to sync Copper contacts and field updates to Mailchimp, Klaviyo, Brevo and ActiveCampaign it's now possible to also sync this information back to Copper for a true 2-way sync.

For example, you can sync new marketing tool subscribers with their subscription status, tags and other custom fields to Copper.

To get started, simply create a new connection.

Other updates

• Mailerlite: it's now possible to sync contacts to Mailerlite groups when they match the source segment and remove them when they stop matching the source segment.

With love,

The Outfunnel gang

You can now sync contacts from your CRM to Google Sheets

Sync your contacts, along with contact and organization fields, straight to Google Sheets. Any changes? They're synced automatically!

With your data in Sheets, you can easily leverage BI & analytics tools and automate workflows with other workflow platforms.

🚀 Coming soon: Sheets > CRM sync & deal sync! Have other feature requests? Let us know!

To get started, simply create a new connection.

With love,

The Outfunnel gang