Latest product changes from the Outfunnel team
New feature
Lead scoring

Include custom field data from your CRM in your lead scores

Markus avatar
Shared by Markus • November 23, 2022

You can now use content from CRM custom fields in your lead-scoring calculations. This way, you can now do things like:

  • Add 10 points to a lead ​score if someone's job title includes "director"
  • Add 5 points to a lead score if the lead source is "affiliates"
  • Or add 2 points to a lead score if someone has been tagged as "high potential customer"

This update is immediately available to all Pipedrive and Copper customers on our Professional and Custom plans. For other plans it's available as a $49 add-on.

Hubspot support coming soon - let us know if you'd like to beta test it!