What’s New at Rivo?
Q2 Feature Spotlight
Discover the features introduced last quarter, designed to help you achieve even greater success with your Loyalty & Referrals programs 🚀
Rolling year expiration for VIP Tiers
You voted, and we delivered! Members now have 12 months from joining a tier to advance. This change rewards loyalty without the pressure of a fixed deadline, offering a more flexible and fair progression.
New customer accounts support
With the new customer experience gaining more interest across brands, we have added a new setting to extend the Loyalty program capabilities. New customer accounts will access their program details, unlock VIP tiers, and receive emails.
Theme extensions for Online Store 2.0
We've integrated Loyalty touchpoints into theme extensions, providing you with the flexibility to create a seamless experience within the Shopify editor.
- Landing Page – We added an upgraded version of a Loyalty page for greater customization
- Account Dashboard – Use the Loyalty Dashboard to show program activities and progress on the classic account page.
Custom reward prefixes
Tailor each program with unique prefixes that perfectly align with your brand and promotional strategies, making your rewards stand out even more.
Auto-apply advocate reward on Recharge
Enable automatic discount application to subscriptions, which removes the need for manual entry after referrals. This enhancement boosts redemption rates and offers a smoother experience for customers referring friends.
CSV import progress
Our CSV Imports section now shows real-time progress for your file uploads. This upgrade provides greater visibility into your data imports and enhances your ability to manage data tasks efficiently.
New Rivo events for Postscript
We've introduced new events linked to specific customer activities, offering deeper insights into behavior within the Loyalty program and supporting more effective automation flows.
More improvements
- New Loyalty Data Import template for adding points, VIP tiers, birthdates, and more
- Send all Rivo events upon Klaviyo setup
- Add Terms & Conditions link to referral campaigns.
Until our next update!
Rivo Unleashed: Q1 Updates
We are beyond excited to unveil the newest launches in Rivo that have been rolled out in Q1 this year! These additions are crafted to elevate your customers' loyalty program journey, delivering more value and benefits.
New checkout extensions
Empower customers with options to enhance their shopping experience.
- Enable easy friend referrals post-purchase to expand your brand's reach organically
- Allow members to apply their redeemed rewards before paying, making it convenient to enjoy discounts during checkout.
More features for referral campaigns
Run multiple campaigns simultaneously as a strategic approach to test different incentives or reach out to different customer segments.

Also, encourage advocates to sign up for marketing initiatives when they enroll in your referral program.

Integration updates
We added new events to our Klaviyo integration for more personalized communication with your customers.
- Rivo Celebrate Birthday
- Rivo Friend Claim
- Rivo Invite Friend
Reward enhancements
Set a minimum purchase requirement for free shipping rewards to explore additional products or reach a certain spending threshold.

Customer management
Say hello to our new CSV file feature to easily manage tier updates for multiple customers.
Happy exploring and enjoy the enhanced Loyalty experience!
Recharge integration
Enjoy automated synchronization of all your rewards directly to the Recharge platform.

With Rivo streamlining the process, experience hassle-free management of all your discounts, elevating your subscription journey!
VIP tier tagging
Now, you can effortlessly categorize customers in Shopify based on their tiers!

As your members progress through the VIP program, Rivo will automatically tag their profile with the corresponding tier name.
- Craft customer segments based on tiers
- Use tags to create workflows that respond to various customer attributes, behaviors, and preferences
- Leverage the tagging feature to access customer data across different Shopify apps
Spend incremental points at checkout
Enhance the overall shopping experience with our latest checkout extension!

Stores that offer an incremental amount discount can now support points redemption at checkout, encouraging members to seamlessly apply their accumulated points towards their purchases.
- Assign a value to your points and let customers choose how much they want to redeem
- Customize your extension with our advanced settings
- Set your checkout extension live and boost your store's revenue.
Change the account's preferred email
We have added a new option to provide greater flexibility in managing test emails and CSV export files for your account!

Previously limited to the store email, you can now direct these communications to a specific email address, streamlining your testing process and ensuring that crucial data reaches the right hands.
Exclude customers via Shopify
Have a complete and easy control of your Loyalty program participants with a new option to exclude customers.

Using the tag Rivo Excluded, you can prevent customers from earning and spending points.
- Add the tag on a specific customer's details page or tag customers in bulk
- Create customer segments filtering profiles sharing the same tag
- Automate the addition/removal of the customer tag through Shopify Flow
Rivo events in Klaviyo

Introducing Rivo events for tracking Loyalty activity and sending program emails through Klaviyo.
- Create flows triggered by actions completed within the program: Points earned, reward redeemed, and more!
- Send your Loyalty & Referrals program emails from one platform for better brand consistency
- Communicate with both guests and members subscribed to your newsletter
- Analyze how the event data evolves over time.
With this new addition, you can supercharge your marketing communication, leveraging the email tools and capabilities of Klaviyo.
Rivo discount combinations and stacking
Now your customers can enjoy more significant savings on their purchases by stacking rewards from the Loyalty program with other discounts!

Set your preferred combination of discounts and let customers enjoy multiple promotions in a single order.
- Discount Combinations replaces manual discount management
- Applies to rewards from the Points, Referrals, and VIP programs
- Supports compatibility between discounts created by Rivo and other apps
MESA integration
Achieve new levels of efficiency and engagement by integrating Rivo with MESA. Together, they can supercharge your workflows and automate personalized program experiences.
- Upgrade your customers' tier based on their behavior
- Send personalized discount offers
- Notify customers about their points and rewards
- And more!
Explore the list of Rivo Triggers and Actions designed to elevate your brand.